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NEC unveils a brighter world at ISE 2015

Visitors to experience an innovative and immersive visual journey to discover brighter places

Munich, 10 February, 2015 – NEC Display Solutions Europe today unveils its world of visual experience at ISE 2015, showcasing its vision and future applications for digital display technology. At its booth (4-R24 in Hall 4), NEC is giving visitors the opportunity to experience the bright places we encounter every day through an immersive and engaging city journey.

Visitors can see specific examples of the NEC visual journey in everyday life scenarios. These scenarios range from shopping, photo studio, learning and working, to control rooms, eating and drinking, galleries and museums and public transportation: visual experiences where we are consuming more and more information on screens each day.

At ISE this year, NEC brings all of this to life with a wide range of industry customised demonstrations, including; ‘Digital Live Painting’ with an artist creating pictures of visitors using ShadowSense^TM touch technology, and ‘On the Move’, a highly complex simulation of a train station with digital information system that combines context-aware advertising with passenger information, powered by NEC’s leafengine sensor technology and Smartsign^TM software. Visitors can also experience a ‘Studio’ set-up with Adrian Weinbrecht, professional photographer, demonstrating a full colour workflow. In the ‘Learn and Work’ section, collaboration demonstrations will be held using DisplayNote software and ultra-short-throw projectors for interactive whiteboard applications.

“Our presence at ISE 2015 reflects everyday visual experiences, but it also shows how each of those journeys can be made brighter. At home, at work, when travelling or shopping, we all consume information visually on screens and all of these images can be made brighter and provide more benefits to businesses and consumers,” comments Stefanie Corinth, Senior Vice President Marketing and Business Development at NEC Display Solutions Europe.

“This year NEC brings together people, solutions, eco partners, and industry expertise to create tailored applications that improve the way we access information. Ultimately, we want to help our customers experience a brighter world and we are excited to show them how this can be made possible.”

Also on display at the booth are the new 84- and 98-inch UHD displays, the high-brightness 47-inch large format display for outdoor use, fine pitch LED for indoor applications, skyline mapping projection, and live tutorials of new laser light source projectors.

Guided tours with NEC experts in all major European languages are available on the stand and can be reserved in advance. Information about the ISE event and directions for visitors are also being hosted on NEC touch displays around the event hall.

NEC at ISE 2015
Follow NEC Display Solutions on Twitter at @NEC_Display_EU, and using the hashtags #ISE2015 and #visualexperience. Come and see us at booth 4-R24 in Hall 4. Further information and a dedicated Press Area can be found at www.sharpnecdisplays.eu/ise2015.

About ISE
Launched in 2004, ISE has fast become the world’s most-attended tradeshow for the professional AV and electronic systems industry, growing year-on-year. The show encourages the networking of global professionals and attracts multiple end customers. Last year’s show drew a record 51,000 attendees from over 140 countries and a ground breaking 952 exhibitors. ISE 2015 will run from 10 - 12 February 2015 in Amsterdam RAI, Netherlands.

NEC Display Solutions Europe GmbH has its European headquarters in Munich, Germany and is responsible for all business activities in EMEA. NEC Display Solutions benefits from the technological know-how and technologies of the NEC Corporation and, with its own Research and Development, is one of the world's leading manufacturers offering the widest product range of display solutions in the market. The display product portfolio ranges from entry-level to professional and speciality desktop LCDs, via large-size Public Displays for Digital and Retail Signage. The Projector range offers products for all needs, from portable devices via business projectors to products for permanent operation (such as PoS applications) and digital cinema projectors. Bernd Eberhardt is President and CEO of NEC Display Solutions Europe.

Further information can be found online at: www.sharpnecdisplays.eu

NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. By providing a combination of products and solutions that cross utilize the company’s experience and global resources, NEC’s advanced technologies meet the complex and ever-changing needs of its customers. NEC brings more than 100 years of expertise in technological innovation to empower people, businesses and society. For more information, visit NEC at http://www.nec.com.

Contacts for further information:

Ann Kjellser
PR Manager EMEA
NEC Display Solutions Europe GmbH
Tel: +46 72 162 8719
Email: ann.kjellser@emea.nec.com

Jade Cooper
International Account Executive
LEWIS PR
Tel: +44 (0)20 7802 26 26
Email: jade.cooper@lewispr.com