Sharp/NEC Solutions Zone

Make your Brand an Experience. Create Collaboration.

smartPerform sets the new standard for interactive presentation and collaboration environments. This software allows users to create and operate individual user interfaces without programming knowledge. It combines the stability of the standard solution with a flexibility previously only achieved by individual programming. Variable and simple solutions for content maintenance provide efficiency, flexibility and design freedom for all projects.

This combination makes the difference – your desire for innovative functions, adapted operating processes, customized design and a wide spectrum of applications becomes reality.

Standardized user interfaces, so-called apps, complement the smartPerform portfolio. As the elementary core of a specific interactive application, we create these apps on your behalf as functional surface solutions for your bundles of products.

Marken erlebbar machen. Kollaboration gestalten.

smartPerform setzt den neuen Maßstab für interaktive Präsentations- und Kollaborationsumgebungen. Diese Software erlaubt Anwendern ohne Programmierkenntnisse individuelle Benutzeroberflächen zu erstellen und zu betreiben. Sie verbindet die Stabilität der Standardlösung mit einer Flexibilität, die bisher nur die individuelle Programmierung erreicht hat. Variable und einfache Lösungen bei der Inhaltspflege sorgen für Effizienz, Flexibilität und Gestaltungsspielräume bei allen Projekten.

Diese Kombination macht den Unterschied – Ihre Wünsche an innovative Funktionen, angepasste Betriebsprozesse, individuelle Gestaltung und an das Spektrum der Anwendungen werden Wirklichkeit.

Standardisierte Benutzeroberflächen, sogenannte Apps, ergänzen das smartPerform Portfolio. Als elementarer Kern einer spezifischen interaktiven Anwendung erstellen wir diese Apps in Ihrem Auftrag als funktionale Oberflächenlösungen für Ihre Produktbundles.

Orb is Ireland largest street side network, targeting people on the move. Rushing for Yoga (there’s a paradox), on the coffee run, popping out for a sandwich, going for dinner, meeting friends, stopped at lights, walking to work, going out… are all easy every day ways to see Orb screens.

Digital meets DOOH - Recently significant synergies have emerged between traditional digital advertising and DOOH. Most exciting is the extension of Supply Side Platforms (SSP’s) to include DOOH networks. Orb’s key partnerships facilitate digital planners and buyers to extend their portfolio onto DOOH. Campaigns are fully programmatic in design, consistent with digital metrics and include the additional benefit of being ADBLOCKER FREE. RIGHT PLACE, RIGHT MESSAGE, RIGHT TIME

The Orb screens are strategically located in high density foot-fall hotspots. We bring Digital Out of Home beyond the traditional mall and transport clusters into the very heart of the action. City centre, down town, busy commercial hubs, creative quarters, entertaining and eating areas define our focus.

High Bright - Sunshine makes us happy, we love blue skies and clear days. Digital Screens are not such fans! Sunlight can dim down screens in day time and make them invisible. The NEC Orb screens are super High-Bright… up to 2700 candelas! This means your campaign is super bright, always on all the time.

Evolution of Advertising - Out of home advertising is changing in remarkable ways, fast. Orb is at the leading edge of this growth curve. What once was analogue turned digital, then became connected (online), now is embedded with intelligence and will soon become autonomous.  

Analytics Enabled - Embedded sensors and specialist software transform the Orb network into a bespoke data accumulator. This data helps our clients build business intelligence, and make better decisions. With the war on awareness at an all-time peak, more people are hit with more messages than ever before. Orb allows brands measure exactly the effectiveness of each campaign.

We measure:

• Opportunity to see
• Watchers
• Age
• Gender
• Facial Features e.g. Glasses, Beard
• Mood
• Dwell time
• Attention time

For 10 years we have provided our award-winning solutions to many of Europe and the UK’s leading Cinema operators. We have a passion for cinema and improving the experience of your patrons with each visit. We also work with you to develop your content strategy to help you improve the efficiency of your concessions operation, reduce costs, reduce waste and operate with improved efficiency.

With our cinema management solution, signage.ninja, we empower your cinema managers to manage their digital estate at each cinema or across the whole circuit quickly and easily.

signage.ninja features a visually rich interface, designed to give you and your colleagues broad access to influence key elements of your operation across your screen network. You can manage – in real-time – how to drive value for your business and your customers.

We provide innovative solutions using NFC, mobile apps and live data to help simplify the day-to-day operations of systems, helping you to promote the right films and products at the right time of the day, every day. Live screens, day-parts, pricing, schedules, campaigns, products, active/inactive stock management, nutrition/allergen information and detailed customised analytics give you immediate control of the operational areas you need to manage. Changes are quick, single-click and fully auditable.

Services we provide from our in-house team:

• Digital Signage including menus, box office and posters

• Video walls and LED technology

• Contactless Content Management

• 3D visualisation

• Film / Photographic studio

• Full motion graphics / post production services

• Full planning and strategic consultancy

• Digital Way-finding

• Interactive touch-screens / tablets / projection

• Website, App and mobile development

• Queue entertainment

• Customer analytics (including video analytics)

Please download the brochure, or click the "more information" button to learn more about the challenges, the solution and the result of the TUI travel agency of the future.

Please download the brochure to learn more about the challenges, the solution and the result of the Multimedia installation @ the Blank Hotel.

Context-aware Retail Signage: Clas Ohlson - In the Clas Ohlson flagship store located in the recently opened Mall of Scandinavia in Stockholm, NEC teamed up with SMS/Smart Media Solutions, and Smartsign to create a new digitalized display solution that interacts with customers and shows commercial messages.

First, the screen was prepared with leafengine sensor technology and Smartsign software in the integrated computer - the Slot-in PC located on the back of the screen. Next, the screen was mounted in the custom made and stable stand, created by SMS/Smart Media Solutions. Two sensors were installed – one sensor senses if someone gets closer than one meter to the screen and the other one, a light-sensor, senses when the product is lifted from the shelf at the stand. The sensors were calibrated to be adapted to local light conditions. When the sensors are triggered, new messages appear on the screen. The stand integrates a professional NEC 40” display, leafengine sensor technology, two sensors and Smartsign software, along with the retail products from Kärcher and a product demonstration video. All in all, Clas Ohlson got a new integrated in-store display that engages with customers through a digital visual solution.

NEC leafengine - Making digital signage interactive with leafengine, a unified sensor - software connectivity that enables access to a broad catalogue of sensors, including gender and age classification, proximity detection, NFC, QR-Codes and many others.

Digital Signage, InStore Assistant, Self Service and Touch Mirror

The connection to the Onlineshop is ensured by the Digital Signage solution, a self service terminal, the InStore Assistant as a customer consulting tool for employees, as well as a mirror with built-in touch screen. 
The 80 "digital signage screens in the shop window and as video walls in the checkout area play product videos and image pictures. 
With the help of the wall-mounted self-service terminal and the 2m large mirror with built-in touch-screen, customers can capture articles via scanners and query availabilities, sizes and colors. By linking to Omnichannel processes, the articles can be ordered directly. Delivery options Ship-to-Store or Ship-to-Home are available. With the help of the InStore Assistant on smartphones, customer consultants can request item stocks and order items from other stores or the onlineshop for the customer.

The BÄR GmbH a manufactory for comfortable shoes with 22 stores throughout Germany uses for the sales consulting a combination of Guided Selling and Digital Signage .

The employees control over their mobile device, the content that will be shown on screens or video screens at the POS. This can be an emotional video as well as product or availability information or matching accessories.

Fashion Retailer - UNIQLO Flagship Store London 

A busy shopping street: With support from GOERTZ, UNIQLO opened a state-of-the-art flagship store in London’s Oxford Street, one of the most important and profitable shopping streets in Europe.

You can’t be modest if you want to make it in the Oxford Street area – many big brands compete for customers here. The design for the UNIQLO flagship store in London is adequately lavish and eye-catching. The GOERTZ team installed media technology on several floors: In the entrance area, an LED video wall welcomes visitors to the store. UNIQLO employees can activate the 16 meter (52 feet) wall to show video material. Other media technology highlights include escalators with an LED ticker, displays as individual monitors in the checkout area, as 1x4 display columns or a 3x3 video split wall. The sound system and the PA system for the five-storey store were also designed and implemented by GOERTZ.

Technology used

• 18 columns in the store with 1x4 46“ displays

• Video wall 3x3 displays 46“ on the third floor in the kids department

• 3 checkout areas with a total of 14 x 46“ displays

• Lift area with a total of two 46“ displays

• Escalator with LED ticker

• Sound system with TOA loudspeakers as well as PA microphones on five floors

SAP Arena - The SAP Arena, which seats 15,000 people, is just the right setting for sport competitions, exciting events and spectacular music acts. In the redesign of the VIP area, GOERTZ used high-end media technology.

Unpretentious design but a convincing visual effect: The video wall consisting of 8x3 frameless displays for the SAP Arena in Mannheim is more than eight metres (26 ft.) wide. In addition to brilliant large images (resolution 15,360 x 3,240 pixels), each display can also be activated separately with full HD. What is also special about this wall is that it can display 32 layers at the same time.

The video wall installation in the VIP area of the SAP Arena welcomes visitors with its impressive overall appearance. The brilliant colours and the high quality of the Displays, accompanied by a seamless arrangement, reproduce superb moving pictures and information with barely any perceptible image transitions.

NEC leafengine - Making digital signage interactive with leafengine, a unified sensor - software connectivity that enables access to a broad catalogue of sensors, including gender and age classification, proximity detection, NFC, QR-Codes and many others.

NEC’s leafengine is a software product designed to integrate with existing Digital Signage software, drastically simplifying the integration, replacement and testing of new sensors. Once enabled, it allows the installation to react to changes in its environment, select and play content that matches the users profile or capture audience data for later analysis.

The leafengine middleware transforms digital signage installations into interactive experiences, reacting to the visitor’s input, customizing the content and gathering the rich market data all these processes generate. Such a goal typically required selecting, integrating and maintaining an ever-changing, ever-updating number sensors into the player software; The leafengine, on the other hand, is designed to overcome this complexity and enable access to a broad catalogue of sensors, including gender and age classification, proximity detection, NFC, QR-Codes, touch and many others.

Traditional digital signage solutions rely on demographic statistics to target specific audiences. Commonly the content is changed against pre-set times and dates, rendering it insensitive to any unforeseen circumstances.

In contrast, leafengine enables the signage solution to react in real time to the current situation, based on the input from any number of sensors. This includes, for example, determining the most picked-up products, the empty or crowded areas in a store, and of course, real time demographic and engagement data. 

leafengine is an ideal solution for

• Retail
• Airports and Transportation
• Leisure and Entertainment
• Facility Management / Corporate

Enhancing viewer experience and intelligence in

• Queue management and waiting time infotainment
• Product selection assistance
• Intelligent child care and entertainment
• Automated sizing and relevant product matching
• Luxury product demonstration
• Product presentation supported by gesture interactivity
• Additional information on products