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Dirk Hülsermann to provide a global perspective on the industry

NEC to showcase digital out of home expertise at DSE 2012

Munich, 27 February 2012 – NEC Display Solutions will be showcasing its full range of digital signage expertise, including VUKUNET at the Digital Signage Expo (DSE) in Las Vegas from 6 – 9 March.

As part of the event, DSE and DailyDooH have joined forces to create an unprecedented half-day international conference with the goal of providing anyone interested in the global issues and trends surrounding digital signage an overview of the opportunities, challenges and achievements in the use of digital signage and Digital Out-Of-Home networks around the world.

This seminar will bring together experts from around the world to offer their insights and answers on the state of international digital signage. One of these experts will be Dirk Hülsermann, Manager of DOOH Solutions at NEC Display Solutions Europe, who will deliver a speech providing his overall view on the digital signage industry from a global perspective. Hülsermann recently officially unveiled the European VUKUNET platform tailored to meet with the European market needs at the ISE show in Amsterdam.

“DSE offers one of the most comprehensive education programmes in the industry, providing vital training and information that will keep you on the leading edge of digital knowledge,” said Dirk Hülsermann, Manager DOOH Solutions at NEC Display Solutions Europe.

“One of the most dynamic markets globally, the European Digital Out-Of-Home, market is characterised by a combination of cutting-edge technology, clever advertising campaigns and innovative display applications. In this presentation, I will provide an overview of this market and the forces driving the change from static posters and boards to dynamic, interactive digital signage.”

Now in its ninth year, DSE has grown to attract attendees and exhibitors from all 50 US states and from 60 countries around the globe. It has become a key avenue for global exchange of ideas, see and display latest technology and share the knowledge necessary for business success. The seminar will cover EMEA (Europe, Middle East and Africa), BRIC (Brazil, Russia, India and China) and take a wider look at Latin America and Asia as well and will be moderated by Adrian Cotterill, co-founder and editor-in-chief of DailyDooH.

NEC Display Solutions Europe GmbH has its European headquarters in Munich, Germany and is responsible for all business activities in EMEA, divided into the five sales regions Northern Europe, Central and Central East Europe, Western and South Europe/Mediterranean, Commonwealth of Independent States and Middle East/Africa. NEC Display Solutions benefits from the technological know-how and technologies of the NEC Corporation and, with its own Research and Development, is one of the world's leading manufacturers offering the widest product range of display solutions in the market. The display product portfolio ranges from entry-level to professional and speciality desktop LCDs, via large-size Public Displays for Digital and Retail Signage. The Projector range offers products for all needs, from portable devices via business projectors to products for permanent operation (such as PoS applications) and digital cinema projectors. Managing Director of the European head office is Bernd Eberhardt.

Further information can be found online at: www.sharpnecdisplays.eu

NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. By providing a combination of products and solutions that cross utilize the company’s experience and global resources, NEC’s advanced technologies meet the complex and ever-changing needs of its customers. NEC brings more than 100 years of expertise in technological innovation to empower people, businesses and society.

For more information, visit NEC at: www.nec.com

Contacts for further information:

Ann Kjellser
PR Manager EMEA
NEC Display Solutions Europe GmbH

Tel: +46 72 162 8719

Email: ann.kjellser@emea.nec.com

Yasmine Boucetta
International Associate Director
LEWIS PR

Tel: +49 89 17 30 19 40

Email: yasmine.boucetta@lewispr.com