Sharp NEC Display Solutions Europe appoints Christof Böhm as new President and Managing Director

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Munich January 18, 2024 Sharp NEC Display Solutions Europe has announced the appointment of Christof Böhm as President and Managing Director at Sharp NEC Display Solutions Europe (Sharp/NEC). With effect from 1st February 2024, he will be succeeding Bernd Eberhardt, who has decided to step down from his position as President and CEO of Sharp/NEC.

With over 30 years of experience with Sharp/NEC – most recently as Senior Vice President Engineering, Quality Assurance & Service – Christof Böhm has a profound understanding of the display business and its challenges to lead the company into the next phase of development.

“We would like to thank Bernd Eberhardt for his long and highly successful career and 30 years of service with Sharp and NEC. With his unwavering commitment to the business, he has led the company to many milestones, including the joint venture between Sharp and NEC, which was announced in 2020”, said Yoichi (Joe) Tomota, President of Sharp Europe. Since then, much activity has taken place in the background to align systems, unify supply chains, and optimise logistics. “The path ahead is clear to further drive efficiencies and create even more added value for our customers”, Joe Tomota concluded.

The next phase of development for Sharp/NEC will be led by Christof Böhm, who will bring his outstanding expertise in Engineering as well as Quality and Service Management to his new role: “Quality is steadfast. We will not compromise on the long-life reliability of our products, whilst our excellent industry-leading service operation continues to provide peace of mind for our customers – even as we go through further business transitions to the Sharp brand. Our company has experienced change before, and our customers have experienced continuity in the areas they value: Quality, Service, and Sustainability. We will continue this commitment in the future”, Christof Böhm said.

In 2024, Sharp/NEC will continue to launch new products under the Sharp brand, drawing on the expertise of both Sharp and NEC. The first significant co-development will launch early in 2024 with the Sharp-branded second generation MultiSync® ME Series large format display range.

At Integrated Systems Europe 2024, Sharp/NEC will showcase new visual solutions from the continued joint venture journey. At the event, Sharp/NEC will continue to reassure customers of their continued dedication to Quality, Service, and Sustainability, and thank them for their much-valued loyalty and commitment.

Contacts for further information and interviews:

Ann Kjellser
PR Manager EMEA
Sharp NEC Display Solutions Europe
Tel: +46 72 162 87 19
E-Mail: ann.kjellser@sharp.eu

Madeleine Gritzbach
Account Executive
LEWIS
Tel: +49 (0) 8917301903
E-Mail: madeleine.gritzbach@teamlewis.com

About Sharp NEC Display Solutions Europe GmbH

Sharp NEC Display Solutions Europe GmbH is the leading global provider of professional and commercial visual technology and digital signage solutions, owned jointly by Sharp Corporation and NEC Corporation. Sharp NEC Display Solutions offers one of the broadest visual solutions portfolios in the industry, innovating in LCD displays, lamp and laser projectors, dvLED, 8K and 5G technology, collaboration solutions, calibration tools, IoT and AI driven analytics. Sharp NEC Display Solutions is a trusted name and a total solutions provider with strong ties to industry partners, and has a reputation for quality, reliability, and industry-leading customer support with a range of professional service offerings. Serving a wide variety of markets, the organisation’s expertise spans retail, enterprise, education, entertainment, transportation, energy and utility, and more.

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