A Taste Of Tomorrow’s Interactive Cinema Foyer
Over the past couple of decades, the cinema foyer, or lobby – its form and function – has certainly seen some change, but how does its future augur today, and, equally important, how could it begin to look in your theatres? Well, all good buzzwords, aside, cinema lobbies are already becoming more ‘digitally-interactive’, while offering unsurpassed selling opportunities.
NEC Displays Enhance The Cinema-Going Experience
The technologies behind its magnificent displays make the Coca-Cola stand one of the biggest ‘cinema shows’ at CineEurope. Jim Slater explores the components that bring the concessions area to life.